Location Ad Extensions
“Location, Location, Location.”
– William Dillard (1914-2002) Founder and Chairman, Dillard’s Department Stores
What Are Location Extensions?
Location Extensions allow you to attach your law firm’s business address to your ads. Thus allowing visitors to see where you are located in their area. Location extensions are easy to set up. You create location extensions at the campaign level.
Keyword Strategy: Location Extensions
With Location Extensions searchers can quickly identify your law firm’s address and take action from there, whether it’s immediately driving to your location, calling your office, or saving your address for a later date.
Location settings allows your law firm to pre-qualify your website’s traffic based on your location to make sure you are driving the right people to your firm’s website.
Competing Against Other Local Legal firms.
In major cities, law firm PPC advertisers are constantly trying to outbid one another for higher positioning. The more players competing against each other, the higher the cost-per-click will be.
The number of competitors have a large effect on the cost-per-click in any geographically targeted location. If your firm is planning to launch a PPC campaign, it is very important to first get a feel for the average cost-per-click that you would be paying based upon your targeted area.
When searching for law firms online by state or city it is not uncommon to see law firm advertising in Pasadena, California, show up in search results for Pasadena, TX. Same can be said for Hollywood, FL vs Hollywood, CA and Norwalk, CT vs Norwalk, CA.
PPC ads showing up in geographic locations that are way outside of their targeted market can be easily fixed by using Location settings.
Contact us so we can create a Legal Keyword Sheet that best suits your Law Firms needs.
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|Total Keywords: 350,000|
|List Updated on: 09-17-2017|
Even Your Legal Playing Field With Top Converting Keywords
The online legal market place is similar to other competitive marketplaces. In general, 20% of the legal players dominate 80% of any market. This occurs because they are able to spend over $20,000-$100,000 per month on legal marketing while others cannot afford this high of a monthly expense.
Statistics reveal that a majority of law firms trying PPC advertising, quit within a couple of months because the cost is too high to maintain or for because of ineffective keyword marketing strategies. This small 20% minority makes it difficult for the small to medium law firms to compete.
Many law firms tell us their biggest online marketing problem is getting geographically targeted leads/cases from their online PPC advertising campaigns. Our Legal Keyword Sheets with Long-Tail targeted keywords solve this problem and evens the playing with competitors at a fraction of the PPC budgets they are spending.
You will not find a better value for Legal Keywords anywhere on the Internet!
About Legal Help Centers
Our Legal Keyword Sheets are from our live PPC campaigns on Google Adwords, Bing Ad Center & Yahoo PPC. We have a Legal Keyword Library of more than 200 Million Legal keywords. We have been marketing and collecting legal keywords for more than 17 years.
Our Legal Keyword Sheets have been tested in live campaigns
Our Legal Keyword Sheets contain thousands of variations of keywords and search terms actually used by real people looking for law firms in online searches.
Legal Keyword Benefits
Your law firm can benefit in many ways by using our Legal Keyword Sheets
- Keywords can be uploaded today.
- Keywords can targeted for better generic Search Engine Optimization (SEO).
- Keywords can be easily set for your GEO Location.
- Keywords attract more searches > clients > cases.
Need help with a customized legal keyword list?
- Cost is less than 1/1000 of a cent per keyword.
- Compete against competitors with deep pockets.
- Pay only when someone clicks your Ad.
Schedule an Appointment
We’ve been helping law firms grow their legal practices for over 16 years and we are confident we can help your law firm grow too.
To schedule an appointment please fill out our contact information form or call today to learn more about our exclusive Legal Keyword Sheets.
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