50 Pay Per Click (“PPC”) Keyword Strategy Tips


“I know that half the money I spend on advertising is wasted; but I can never find out which half.”
– John Wanamaker (1838-1922) American Merchant


50 PPC Keyword Strategy Tips

We chose 50 PPC advertising topics that will help increase your Law Firm’s success with Legal Keyword Advertising.

A steady flow of leads and online traffic will be a few clicks away when you focus your efforts on these 50 PPC strategies:

Ad Extensions Exact Match Strategies
Ad Scheduling Extended Sitelinks
Ad Strategies Google AdWords Editor
AdGroup Settings Image Extensions
Ad Conversion Tracking Invalid Clicks
App Extensions IP Address Exclusions
Audience Settings Keyword Suggestion Tool
Automating Campaigns Landing Page
Automated Rules Location Extensions
Bidding Strategies Long-Tail Keywords
Bing Ads Editor Misspelled Keywords
Broad Match Modifiers “+” Mobile Bidding
Broad Match Strategies Negative Keywords
Broad/Exact/Phrase Match Opportunities Tab
Call Extensions Phrase Match Strategies
Google Analytics PPC Admin Checklist
Change History Report PPC Toolbox
Click Through Rate Price Extensions
Content Network  Quality Score
Dimensions Tab Review Extensions
Disapproved Ads Rich Ads in Search
Disapproved Keywords Rotating Ads Evenly
Display Network Search Engine Optimization Tips
Dynamic Bidding Search Query Reports
Dynamic Keyword Insertion Structured Snippet Extensions
Remarketing Ads

Contact Us So We Can Create a Legal Keyword Sheet That Best Suits Your Law Firms Needs

Try Our 350K Personal Injury Keyword “Foundation Campaign”

Try our 350,000 Personal Injury “Foundation” Keyword Campaign and get $350 credit towards the purchase any Legal Keyword Sheet ($1,500 min).

Have 350,000 generic Injury Attorney, Accident Lawyer, and Injury Law Firm keywords work for your law firm 24/7, 365 days a year for only $350.

Is Your Law Firm Found Online In Your Local Search Results?

Get a free marketing consultation to learn how to increase your law firm’s website traffic, leads, and cases with Pay Per Click advertising on Google and Bing.

Price: $350
Total Keywords: 350,000
List Updated on: 09-17-2017

Even Your Legal Playing Field With Top Converting Keywords

The online legal marketplace is similar to other competitive marketplaces. In general, 20% of the legal players dominate 80% of the market. This occurs because they are able to spend over $20,000-$100,000 per month on legal marketing while others cannot afford this high of a monthly expense.

Statistics reveal that a majority of law firms trying PPC advertising, quit within a couple of months because the cost is too high to maintain or because of ineffective keyword marketing strategies. This small 20% minority makes it difficult for the small to mid-sized law firms to compete.

Many law firms tell us their biggest online marketing problem is getting geographically targeted leads/cases from their online PPC advertising campaigns. Our Legal Keyword Sheets with Long-Tail targeted keywords solve this problem and it evens the playing field with competitors at a fraction of the PPC cost.

You Will Not Find a Better Value for Legal Keywords Anywhere on the Internet!

About Legal Help Centers

Our Legal Keyword Sheets are from our live PPC campaigns on Google Adwords, Bing Ad Center & Yahoo PPC. We have a Legal Keyword Library of more than 200 Million Legal Keywords. We have been marketing and collecting Legal Keywords for more than 19 years.

Our Legal Keyword Sheets Have Been Tested in Live Campaigns

Our Legal Keyword Sheets contain thousands of variations of keywords and search terms used by real people looking for law firms in online searches.

Legal Keyword Benefits

Your Law Firm Can Benefit in Many Ways by Using Our Legal Keyword Sheets

  • Keywords can be uploaded today.
  • Keywords can be targeted for better generic Search Engine Optimization (SEO).
  • Keywords can be targeted to your Geographic Location.
  • Keywords attract more searches > clients > cases.

Need Help with a Customized Legal Keyword List?

  • Cost is less than 1/1000 of a cent per keyword.
  • Compete against high-ranking competitors.
  • Pay only when someone clicks your Ad.

Schedule an Appointment

We’ve been helping law firms grow their legal practices for over 19 years. We are confident we can help your law firm grow too.

To schedule an appointment please fill out our contact information form or call today to learn more about our exclusive Legal Keyword Sheets.



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