PPC Disapproved Ads



What are Disapproved Ads?

A disapproved ad isn’t running because the search engine algorithm has determined that it violates their advertising policy in some way.

If your Ad is not approved, click on the small question mark next to the ad to get more details on the Ad’s disapproval status.

Your ad will be disapproved if it mentions keywords that are deemed inappropriate by Google and Bing.

Example: “Texas rape attorney”

The word “rape” may be flagged as inappropriate or violates an adult-oriented content policy.

Example: “Texas gun possession attorney”

The word “gun” may be flagged as inappropriate or violates an offensive content policy.

Common Reasons for Ad Disapproval

  • Adult-oriented content
  • Gambling content
  • Counterfeit goods
  • Dangerous products
  • Offensive content
  • Copyrighted content
  • Phone number in the ad text
  • Ad text is too long
  • Ad contains words that are in all caps (ex. BEST LAW FIRM)
  • Ad contains “trick-to-click” text
  • Ad has too many exclamation points (ex. BEST LAW FIRM!!!)
  • Root domain is different from display URL and destination URL

How to Fix Disapproved Ads

Find out which ad (or ads) is disapproved by going to your PPC account and find the reason for the ad disapproval.

Determine whether you need to make changes to your ad or your website.

Most disapproved ads are for minor issues like, mistakes in grammar, missing line of text, or an error in the destination URL.

If after editing your ad you still have a disapproved ad remove and replace the ad or contact the PPC search engine for help.

Contact us so we can create a Legal Keyword Sheet that best suits your Law Firms needs.

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Price: $350
Total Keywords: 350,000
List Updated on: 09-17-2017

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About Legal Help Centers

Our Legal Keyword Sheets are from our live PPC campaigns on Google Adwords, Bing Ad Center & Yahoo PPC. We have a Legal Keyword Library of more than 200 Million Legal keywords. We have been marketing and collecting legal keywords for more than 17 years.

Our Legal Keyword Sheets have been tested in live campaigns

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Legal Keyword Benefits

Your law firm can benefit in many ways by using our Legal Keyword Sheets

  • Keywords can be uploaded today.
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Schedule an Appointment

We’ve been helping law firms grow their legal practices for over 16 years and we are confident we can help your law firm grow too.

To schedule an appointment please fill out our contact information form or call today  to learn more about our exclusive Legal Keyword Sheets.



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